Effectiveness
STATIONARY
OUTDOOR
Land development and sign ordinances
have affected sign placement in the area, Stationary billboards
can be successful, but you can’t always obtain a good
location, you need multiple locations to be effective, they
are expensive, and production costs are high.
Mobile Media “Takes your
Business on the Road,” instead of being stuck
on the road.
MAGAZINES AND NEWPAPERS
Printed material can be very expensive
and studies are showing that fewer people are actually using
this medium for their news and information. You can
only
hope your ad is seen before it’s thrown away.
Mobile Media eliminates the possibility
of being thrown away, and increases the opportunity of being
seen.
RADIO AND TELEVISION
Have been good mediums in the past, but people avoid
commercials; switch stations and start surfing. Also, with
the advent of TiVo, XM and Sirius radio, commercials are
being eliminated.
Mobile Media trucks cannot be avoided or
eliminated. The motion of the signs attracts visibility
of your advertising.
YELLOW PAGES
Most businesses advertise in the yellow
pages, which places the competition together in the same
classification. Even with a full page ad, you’re likely
to be competing with a number of other full page advertisers,
at a substantial cost. It can also be difficult to decide
in which of the numerous books to promote your business.
With Mobile Media, you can stand out from
your competitors, as we limit the number of competitive
ads placed on the truck.
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